Rejection Proof: How I Beat Fear and Became Invincible Through 100 Days of Rejection (Hardcover)

Staff Pick Badge
Rejection Proof: How I Beat Fear and Became Invincible Through 100 Days of Rejection By Jia Jiang Cover Image
List Price: $26.99
Our Price: $22.94
(Save: $4.05 15%)

Staff Reviews

Store owner Mike Russo also teaches Small Business Entrepreneurship for KHSD. He enthusiastically recommends this title for those interested in the entrepreneurial mindset.

— From The Small Business Celebration Bookstore


The inspiring, relatable, and sometimes outrageous true story of how one man used 100 days of rejection therapy to overcome fear and dare to live more boldly

Rejection Proof smashes fear in the face with a one-two punch. You’ll laugh out loud at Jia’s crazy social experiments, but you’ll also go away thinking differently about what you can accomplish.”—Chris Guillebeau, New York Times bestselling author of The Happiness Pursuit
Jia Jiang’s TEDx Talk, “What I learned from 100 days of rejection,” has amassed over ten million views!

Jia Jiang came to the United States with the dream of being the next Bill Gates. But despite early success in the corporate world, his first attempt to pursue his entrepreneurial dream ended in rejection. Jia was crushed and spiraled into a period of deep self-doubt. Jia realized that his fear of rejection was a bigger obstacle than any single rejection would ever be; he needed to find a way to cope with being told “no” that wouldn’t destroy him. Inspired by rejection therapy, which uses similar modalities as exposure therapy to desensitize you to the effects of being rejected, he undertook the “100 days of rejection” experiment, during which he willfully sought out rejection on a daily basis—from requesting a lesson in sales from a car salesman (no) to asking a flight attendant if he could make an announcement on the loud speaker (yes) to his famous request to get Krispy Kreme donuts in the shape of Olympic rings (yes, with a viral video to prove it).
Over the course of one hundred rejection attempts, Jia realized that even the most preposterous wish might be granted if you ask the right way. He learned the secrets to making successful requests, tactics for picking the right people to approach at the right time, and strategies for converting an initial no into something positive. More important, Jia discovered ways to steel himself against rejection and live more fearlessly—skills that can’t be derailed by a single setback. The changes Jia experienced from his rejection therapy experiment went far beyond becoming more successful in business; he realized that he could apply these techniques to get more out of his relationships with friends, family, and even casual encounters with strangers.
Filled with great stories and valuable insight, Rejection Proof shares the secrets of Jia’s rejection journey, distilling each lesson into a strategy that can be used in any negotiation or pitch.

About the Author

Jia Jiang is founder of the popular blog and video series 100 Days of Rejection. His story has been covered by dozens of news outlets, including Bloomberg Businessweek, Yahoo News, the Huffington Post, Forbes,, MTV. Gawker, the Daily Mail, Fox News, and CBS's The Jeff Probt Show. A native of Beijing, China, Jia ccame to the United States as a teenager to pursue his dream of becoming an entrepreneur. He holds an MBA from Duke Universitya nd a bachelor's degree in computer science from Brigham Young University.

Praise For…

"Rejection Proof smashes fear in the face with a one-two punch. You'll laugh out loud at Jia's crazy social experiments, but you'll also go away thinking differently about what you can accomplish."  --Chris Guillebeau, New York Times bestselling author of The Happiness of Pursuit and The $100 Startup

“Jia’s  compelling and inspiring book is a wonderful example of how shifting our perspective can allow us to really see what makes us tick.” --Dan Ariely, Professor, Duke University, Author of Predictably Irrational

"I hope you buy two copies of this book because as soon as you read it, you'll want to give it to someone else who needs a boost of bravery too. And your friend is not going to give it back because it's not just a book, it's a constant companion for the next adventure. So buy two, better yet, buy 10 because it's hard to imagine someone who won't be encouraged and challenged by what Jia Jiang has written in Rejection Proof."
Jon Acuff, New York Times bestselling author of Do Over: Rescue Monday, Reinvent Your Work & Never Get Stuck and Start

"A clever and inspiring read that will change the way you approach anything that may seem out of reach. This book made me want to look fear in the eye...and then kick it in the ass.” - Alison Levine, author of New York Times bestseller On the Edge: The Art of High-Impact Leadership

“Rejection Proof is a fun, thoughtful examination of how to overcome our fears and dare to live more boldly. You have no idea what you can achieve until you try!” --Nancy Duarte, bestselling author of Slide:ology: The Art and Science of Creating Great Presentations

"Jia Jiang helps us see the folly in spending our lives avoiding failure and rejection. His advice helps us build powerful companies, careers, brands, relationships and lives. If you are human, you need this book!" -Pamela Slim, author of Body of Work

"Every page of Rejection Proof had me both laughing and feeling inspired. Jia's 100 days of ridiculous requests of strangers is a journey that will not only make you more resilient, but will also give you insights into persuasion and how to turn "no's" into "yes's". Highly recommended." --Kevin Kruse, New York Times Bestselling Author, We

"Jia will help you break free of the one thing that's probably held you back most: fear of rejection. His collection of incredible experiments in overcoming fear of rejection will inspire you while it makes you laugh.” — Andrew Warner, founder Mixergy
Product Details
ISBN: 9780804141383
ISBN-10: 080414138X
Publisher: Harmony
Publication Date: April 14th, 2015
Pages: 240
Language: English